NEW YORK, November 28, 2011 — Folk legend Arlo Guthrie, former Mayor Ed Koch and anchor Sade Baderinwa lit a 30′ tall holiday tree live on WABC in Dante Park across from Lincoln Center to begin the 12th Annual Winter’s Eve presented by the Lincoln Square Business Improvement District. The event attracted more than 20,000 guests who enjoyed tastings from more than 30 of the West Side’s finest restaurants, music and dancing on 6 stages, roaming entertainment and holiday cheer. Eventage produced the event with Executive Producer Peter Kohlmann but could not take credit for the 65 degree balmy weather.
Winter’s Eve Lights Up the Upper West Side
Posted in Civic and Citywide, Original Content
Leave a comment
Lighthouse 24-Hour Tandem Relay Covers 150 Miles
NEW YORK, October 22, 2011 – Six teams of cyclists, each with one sighted “pilot” and one vision-impaired “stoker”, rode 150 miles relay-style through the five boroughs for 24 straight hours as part of the 2nd annual Lighthouse International Double Up 4 Vision. Once again Eventage scouted and managed the entire route, including transition points at FDNY firehouses along the way. The sixth and final team arrived to cheering crowds at West Harlem Piers Park at 10am today, 24 hours after the first team left Lighthouse International on E. 59th Street yesterday. The final team’s arrival marked the start of the 5k Tandem Ride & Walk, also produced by Eventage, which raised more than $350,000 to support Lighthouse International’s wide array of programs for the blind and visually impaired.
Posted in Civic and Citywide, Nonprofits
Leave a comment
WSF Celebrates Abby Wambach, US Women’s Ski Jumpers and More
NEW YORK, October 19, 2011 – In its first appearance at a new venue in 32 years, the Women’s Sports Foundation’s Annual Salute to Women in Sports celebrated a banner year at Cipriani Wall Street tonight. Guests included Venus Williams, Joe Torre, Holly Hunter, Michelle Kwan and the Foundation’s founder Billie Jean King. Awards were presented to golfer Yani Tseng, the PAC-12 Conference, soccer superstar Abby Wambach, the US Olympic Women’s Ski Jumping Team, VISA and young triathlete Winter Vinecki. Eventage produced the event for the second year and handled scripting, scenic design, music, vendor management, stage management, graphics, video and more.
Posted in Nonprofits, Original Content
Leave a comment
United Way Walks the Bridge to Brooklyn
Thousands gathered today at Manhattan’s Foley Square to be a part of United Way of NYC’s third annual LIVE UNITED Bridge Walk and Volunteer Festival. After a brief opening ceremony featuring remarks from NYC Schools Chancellor Dennis Walcott, the walkers spanned the Brooklyn Bridge headed for Cadman Plaza, where a family-friendly Volunteer Festival awaited them. The festival featured live music from three bands, kids’ activities and the chance for the public to get involved with dozens of NYC non-profits supporting health, education and income. Eventage produced the event for the 2nd year and handles all production elements at both sites as well as the route.
Posted in Civic and Citywide, Nonprofits, Original Content
Leave a comment
Daffy’s Celebrates 50 Years with Cake Walk
NEW YORK, September 22, 2011 – Sure, you can have your cake and eat it, too. But you can also walk all over it. That’s what retailer Daffy’s did today at NYC’s Greeley Square Park, where a high-end fashion show had models walking on a 10′ tall birthday cake. The venue was packed as the models entered to the sounds of DJ Adam B. As they stepped from the more traditional runway thrust, their heels sank into the multi-layered cake that formed a circular path in front of the audience. Guests were also treated to cake at the Daffy’s store nearby. Eventage produced the event for Daffy’s in collaboration with Alliance.
Posted in Brands/Agencies
Leave a comment
Eventage a Top 100 Agency Again
Norwalk, CT, September 15, 2011 – For the sixth straight year, Eventage has been named a Top 100 Agency by the editors of Event Marketer Magazine. As part of their annual ItList survey, the editors evaluate in-house capabilities, client service and growth.
Posted in Brands/Agencies
Leave a comment
